'Happyflation': Taylor Swift Made Stockholmers Significantly Happier, New Study Shows
September 03, 2024
September 03, 2024
STOCKHOLM, Sweden, Sept. 3 (TNSres) -- Stockholm School of Economics issued the following news release:
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Can a visit from a world-famous artist make a whole city happier - even those who didn't go to the concerts? Taylor Swift's Eras Tour didn't just draw record crowds - it also made Stockholmers happier both before and after the concerts. This according to a new study about "Happyflation" from the Stockholm School of Economics.
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Can a visit from a world-famous artist make a whole city happier - even those who didn't go to the concerts? Taylor Swift's Eras Tour didn't just draw record crowds - it also made Stockholmers happier both before and after the concerts. This according to a new study about "Happyflation" from the Stockholm School of Economics.
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