Defining Made-for-Advertising Websites: Standards and Solutions to Identify Quality Media
July 26, 2024
July 26, 2024
ARLINGTON HEIGHTS, Illinois, July 26 -- The Alliance for Audited Media issued the following news:
By Kristina Meinig
A recent episode of IAB Pulse discussed made-for-advertising (MFA) websites and the challenges of creating standards to identify and separate MFAs from quality media. IAB's Angelina Eng led the discussion with digital advertising vets Scott Cunningham (Cunningham.tech Consulting) and Rob Beeler (Beeler.tech) who shared insights on current standards and ho . . .
By Kristina Meinig
A recent episode of IAB Pulse discussed made-for-advertising (MFA) websites and the challenges of creating standards to identify and separate MFAs from quality media. IAB's Angelina Eng led the discussion with digital advertising vets Scott Cunningham (Cunningham.tech Consulting) and Rob Beeler (Beeler.tech) who shared insights on current standards and ho . . .