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Notre Dame: Researchers Develop New Method to Help Investors Predict Firms' Decision-Making, Optimize Portfolios and Generate Greater Returns
April 12, 2024
NOTRE DAME, Indiana, April 12 (TNSres) -- The University of Notre Dame issued the following news:

By Shannon Roddel

Top management teams at most businesses are charged with maximizing shareholder wealth, making any actions that impede this goal their sole responsibility.

However, these management teams are often pressured to skirt normal business practices in order to meet earnings thresholds. One way is through myopic marketing spending - reducing marketin . . .

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