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Consistency key to corporate expressions of racial solidarity
December 04, 2023
ITHACA, New York, Dec. 4 -- Cornell University issued the following news:

After violent incidents such as police shootings, and around annual observances like Black History Month, why do some corporate expressions of solidarity with marginalized groups register as genuine, while others may seem performative or even backfire?

An analysis of statements by Fortune 500 companies following the 2020 police killing of George Floyd finds that costly actions, such as donating mo . . .

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