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PRSA Releases Guidance on Artificial Intelligence
November 22, 2023
NEW YORK, Nov. 22 (TNSres) -- The Public Relations Society of America issued the following news on Nov. 20, 2023:

Today PRSA released "Promise & Pitfalls: The Ethical Use of AI for Public Relations Practitioners (https://www.prsa.org/docs/default-source/about/ethics/ethicaluseofai.pdf?sfvrsn=5d02139f_2)," an extensive framework that follows PRSA's Code of Ethics, and provides best practices on preventing and managing potential ethical challenges that may arise from the . . .

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