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Association of National Advertisers Introduces New Strategies and Tools to Help Marketers Navigate Marketing Tech Investments
January 14, 2021
NEW YORK, Jan. 14 -- The Association of National Advertisers issued the following news release on Jan. 13:

The ANA today introduced new tools and capabilities designed to help marketers navigate the growing complexities posed by the procurement, integration, and activation of advanced marketing technology to optimize their technology investments.

The tools consist of a suite of contract templates and critical reference documents designed to help marketers evaluate and p . . .

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