'Pivot' Voted Association of National Advertisers 2020 Marketing Word of the Year
December 15, 2020
December 15, 2020
NEW YORK, Dec. 15 -- The Association of National Advertisers issued the following news release:
The ANA's Marketing Word of the Year for 2020 is particularly representative of a year marked by the ravages caused throughout the world by the COVID-19 pandemic and social justice issues.
Since 2014, the ANA has surveyed its members to identify the marketing word of the year. This year the word of choice is "Pivot."
As in years past, the ANA staff iden . . .
The ANA's Marketing Word of the Year for 2020 is particularly representative of a year marked by the ravages caused throughout the world by the COVID-19 pandemic and social justice issues.
Since 2014, the ANA has surveyed its members to identify the marketing word of the year. This year the word of choice is "Pivot."
As in years past, the ANA staff iden . . .