NBCuniversal Hits the Marketplace With New One Platform Capabilities & Transaction Solutions Ahead of the Upfront
February 26, 2020
February 26, 2020
NEW YORK, Feb. 26 -- NBCUniversal issued the following news release:
NBCUniversal announced new One Platform technology solutions and unveiled its all-audiences transaction model ahead of the 2020-21 upfront season. From proprietary technology capabilities to best-in-class partnerships, NBCUniversal is doubling down on the future of advertising in service of marketers and consumers alike, all while reinventing how the company transacts in the marketplace.
"One Plat . . .
NBCUniversal announced new One Platform technology solutions and unveiled its all-audiences transaction model ahead of the 2020-21 upfront season. From proprietary technology capabilities to best-in-class partnerships, NBCUniversal is doubling down on the future of advertising in service of marketers and consumers alike, all while reinventing how the company transacts in the marketplace.
"One Plat . . .