UTRGV Professor Researching ABCs of Pattern Influence
February 19, 2020
February 19, 2020
BROWNSVILLE, Texas, Feb. 19 [TNSsociologyresearch] -- The University of Texas Rio Grande Valley issued the following news release:
Familiarity may breed contempt for some, but not in the marketing world.
"The mind is always looking for patterns that feel comfortable or familiar," said Dr. Dan King, an assistant professor of marketing at The University of Texas Rio Grande Valley (https://www.utrgv.edu/marketing/index.htm).
A paper he co-authored i . . .
Familiarity may breed contempt for some, but not in the marketing world.
"The mind is always looking for patterns that feel comfortable or familiar," said Dr. Dan King, an assistant professor of marketing at The University of Texas Rio Grande Valley (https://www.utrgv.edu/marketing/index.htm).
A paper he co-authored i . . .