Pet Supplies Plus Looks to Nielsen to Gain a Greater Understanding of Today's Pet Consumer
February 11, 2020
February 11, 2020
NEW YORK, Feb. 11 -- Nielsen, an information, data and measurement company, issued the following news on Feb. 10:
Nielsen (NYSE: NLSN) Global Connect and Pet Supplies Plus, the largest, neighborhood pet retailer in the U.S., announced a long-term, exclusive analytic relationship. With this agreement, Nielsen Global Connect will be the exclusive analytic collaborator to access Pet Supplies Plus's in-store, e-commerce and key account data. Effective immediately, Nielsen Global Connect . . .
Nielsen (NYSE: NLSN) Global Connect and Pet Supplies Plus, the largest, neighborhood pet retailer in the U.S., announced a long-term, exclusive analytic relationship. With this agreement, Nielsen Global Connect will be the exclusive analytic collaborator to access Pet Supplies Plus's in-store, e-commerce and key account data. Effective immediately, Nielsen Global Connect . . .