Growth in Mobile Holiday Shopping Benefits Stores, Reports NPD
November 25, 2019
November 25, 2019
PORT WASHINGTON, New York, Nov. 25 -- The NPD Group, a market research company, issued the following news release:
Twenty-five percent of online shoppers plan to use a smartphone for holiday shopping, and they are more likely than those who use other devices to buy online and pick up in store (BOPUS), according to insights from the 2019 Holiday Purchase Intentions Survey from The NPD Group. Smaller mobile screens have been taking on more of the shopping workload in recent years, gro . . .
Twenty-five percent of online shoppers plan to use a smartphone for holiday shopping, and they are more likely than those who use other devices to buy online and pick up in store (BOPUS), according to insights from the 2019 Holiday Purchase Intentions Survey from The NPD Group. Smaller mobile screens have been taking on more of the shopping workload in recent years, gro . . .