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JCPenney Unveils Reimagined Penney's Store to Inspire and Connect With Customers
November 01, 2019
PLANO, Texas, Nov. 1 -- J.C. Penney, an apparel and home furnishings retailer, issued the following news release:

JCPenney [NYSE: JCP] today shared its brand-new store, a completely reimagined format just outside of Dallas in Hurst, Texas, that represents the Company's strategy to put the customer at the center of its business. As a brand-defining store, it is experiential at its core, and a direct result of what today's shoppers want from a retailer. The store is built around data . . .

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