Multicultural Millennials Respond Positively to Health 'Edutainment,' Baylor University Marketing Research Says
September 20, 2019
September 20, 2019
WACO, Texas, Sept. 20 [TNSsociologyresearch] -- Baylor University issued the following news:
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- One-on-one interviews reveal which health issues concern millennials and their longing for optimal health
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Storytelling that educates and entertains - aka "edutainment" - is a powerful communications tool that can lead to positive health-related changes among multicultural millennials, according to a new marketing study from Baylo . . .
* * *
- One-on-one interviews reveal which health issues concern millennials and their longing for optimal health
* * *
Storytelling that educates and entertains - aka "edutainment" - is a powerful communications tool that can lead to positive health-related changes among multicultural millennials, according to a new marketing study from Baylo . . .