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JCPenney Introduces St. John's Bay Outdoor Lifestyle Apparel for Men Rooted in Rugged Tradition
September 10, 2019
PLANO, Texas, Sept. 10 -- J.C. Penney, an apparel and home furnishings retailer, issued the following news release:

JCPenney [NYSE: JCP] is bringing the great outdoors inside with the launch of St. John's Bay(R) Outdoor, a new category designed to inspire and serve customer experiences and build on the strength and relevance of the retailer's popular men's private brand. Launching in approximately 600 stores and jcp.com beginning Sept. 12, this versatile collection of rugged shirts, . . .

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