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Quality and Transparent Sourcing Drive Millennial Food Choices, According to New Whole Foods Market Survey
September 09, 2019
AUSTIN, Texas, Sept. 9 -- Whole Foods Market issued the following news release:

Quality drives millennial food shopping, and they are willing to pay more for it, according to a new Whole Foods Market survey. Eighty percent of millennials value quality when it comes to food shopping, and nearly 70 percent are willing to spend more money on high quality foods.

These findings are part of a new survey released today that examines millennial food, health and grocery shopping . . .

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