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Frost and Sullivan: Marketing Automation Becomes Necessary to Achieve an Omni-Channel Experience and Increase ROI From Data
September 05, 2019
SAN ANTONIO, Texas, Sept. 5 -- Frost and Sullivan, a provider of market research and analysis, growth strategy consulting and corporate training services across multiple industries, issued the following news release:

Marketers are adopting marketing automation solutions (MAS) to make sense of unlimited amounts of customer data, turning it into actionable, intelligent leads for sales enablement. Small- and medium-sized businesses are expected to contribute more significantly to growt . . .

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