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Advanced Alliance Between Nielsen and Trax Brings New Shelf Insight Tools to U.S. Brands
July 09, 2019
NEW YORK, July 9 -- Nielsen, an information, data and measurement company, issued the following news:

Building on the enduring strength of the Trax-Nielsen alliance, Nielsen (NYSE: NLSN) and Trax, the leading provider of computer vision solutions for retail, today announced three new offerings that will enhance shelf insight visibility and advance the way U.S. manufacturers and retailers use computer vision technology. Nielsen and Trax, alongside sales and marketing service provider . . .

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