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Journal of Marketing Research Issues 10 Research Articles in August 2018 Edition
August 15, 2018
CHICAGO, Illinois, Aug. 15 -- The Journal of Marketing Research, a journal from the American Marketing Association that says it concentrates on marketing research from its philosophy, concepts and theories to its methods, techniques and applications, published 10 research articles on the following topics in its August 2018 edition:

* (I'm) Happy to Help (You): The Impact of Personal Pronoun Use in Customer-Firm Interactions

* Agglomeration as a Driver of the Volume of E . . .

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