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When Your Teacher Is a Brand Ambassador for a Private Firm
BOULDER, Colorado, Jan. 17 -- The National Education Policy Center issued the following news release:
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- New research brief explores ethical, legal and policy issues associated with the use of teacher-focused brand ambassador marketing in schools.
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Marketing in schools has a new twist, and teachers are at the center. Corporate firms, particularly those that produce education technology products, have begun to contract teachers to become so-called brand ambassadors. This new phenome
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