For platforms relying on gig workers, bonuses can be a double-edged sword
November 13, 2025
November 13, 2025
ITHACA, New York, Nov. 13 -- Cornell University posted the following news:
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For platforms relying on gig workers, bonuses can be a double-edged sword
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In the growing gig economy, where a company's success depends on contractors whose schedules they can't control, businesses often turn to bonuses to lure and retain these workers. But according to new Cornell-led research, bonuses can be a losing strategy for the stakeholders invo . . .
* * *
For platforms relying on gig workers, bonuses can be a double-edged sword
*
In the growing gig economy, where a company's success depends on contractors whose schedules they can't control, businesses often turn to bonuses to lure and retain these workers. But according to new Cornell-led research, bonuses can be a losing strategy for the stakeholders invo . . .