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BGSU Study Analyzes Digital Natives' Use of YouTube Videos and Its Business Implications
January 09, 2019
BOWLING GREEN, Ohio, Jan. 9 -- Bowling Green State University issued the following news release:

Based on information gleaned from nearly 700 individuals who answered questionnaires or participated in interviews and an analysis of most-watched YouTube channels, a Bowling Green State University professor and seven graduate students have written a book that analyzes the power of YouTube and online videos for businesses. The book describes how YouTube cultivates an entrepreneurial and . . .

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